Put Dust In It’s Place: Boxie Cat Ad Campaign

“Put Dust in its Place” is a playful approach to the everyday chore that is liter upkeep. “there is a place for dust and your home isn’t one of them” is a phrase inspired by the distain I have for the layer of litter dust created from the excessive kicking of my cat after doing his business. When I saw the opportunity to combine by experience with a related campaign, I was excited to put my vision to paper. I present to you, cats kicking up dust in an appropriate setting.

Awards:

ADDY’s Dallas - Gold
Creative Quarterly 74 & 75- Winner
IDA - Silver Winner
Gaphis - Honorable Mention
NSSC - Portfolio
Indigo Awards - Bronze